How To Create A Tribe

by Russ Reynolds May 12, 2012
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If you are interested in Restaurant email marketing and it’s use in your restaurant’s marketing campaign then you would be wise to ‘begin with the end in mind’ as Stephen Covey, the author of The 7 Habits Of Highly Effective People aptly points out. And if you are to begin with the end in mind [...]

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The Harley Davidson Cafe In Las Vegas

by Russ Reynolds May 12, 2012
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A few days ago my family and I were in Vegas and we wanted something reasonably priced to eat that wasn’t a buffet.  The Harley Davidson restaurant looked really cool (as you can see in the picture). And it was really cool.  That is the Harley’s were cool.  Just about everything else sucked. For instance… [...]

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Is Your Boss A Tyrant?

by Russ Reynolds May 12, 2012
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If you are reading this then you are either the owner of a restaurant or you are an exceptional employee and deserve an immediate raise. As a restaurant owner you don’t really have a boss other than yourself. Now you might say that your customer is your boss but you’d be wrong. Customers are important [...]

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Restaurant Marketing Resolutions

by Russ Reynolds May 12, 2012
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The following article has been reprinted from the January 2012 edition of the Restaurant Marketing Insiders Circle Newsletter. If you’d like to receive this newsletter on a monthly basis then please click here to check it out. Restaurant Owners New Years Resolution #1 – Set Aside One Day Per Week Solely For Marketing Activities. This [...]

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Restaurant Marketing – Putting A Fence Around Your Customers

by Russ Reynolds May 12, 2012
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How (And Why) To Put A Fence Around Your Customers I am advocating – actually I am imploring you – to begin putting a fence around your customers this very minute. In fact if I didn’t think you’d need to finish reading this blog post to understand what the hell I am talking about then [...]

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Restaurant Promotion Ideas

by Russ Reynolds May 12, 2012
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A quick search online shows no shortage of restaurant promotion ideas. But do they work? It is a shame to spend your hard earned money and time on a promotion strategy that is doomed from the outset. The following 3 promotion ideas have been tested to work for others and they will work for you [...]

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